Use YouTube’s InVideo Programming to brand your channel

Written by on Thursday, November 29, 2012

Tired of the ugly annotation boxes you can add to YouTube videos? YouTube recently launched their InVideo Programming tool that allows you to add graphical elements to any video.

Both the featured channel and featured video annotations will be displayed in the same way as regular annotations. Choose a custom channel avatar to display in the video using the Featured Channel option. You can upload any image file that will then link to your YouTube channel page.

If you want to promote your latest content, use the Featured Video option to display a thumbnail all your other videos. That can be a great way to leverage your old videos to give visibility to new content. Below is an example from The Kick Network, one of KLOK’s online video channels.

For a step by step guide, watch this tutorial by YouTuber S0NlC1:

About the author

Erik Johansson is KLOK's in-house analyst and statistician. He writes about online analytics and shares insights from the video site The Kick Network. He is also the editor and project manager of Kick, a video blog about startups and technology.