This here is a nice example how to enrich people’s lives with culture. When I’m visiting London I certainly know, what not to miss. The location looks very inspirational and I wish there’s more to come. This is how Alain de Botton, who has been involved in this project, puts in to a few lines:
The idea is to challenge traditional universities and reorganise knowledge, directing it towards life, and away from knowledge for its own sake. In a modest way, it’s an institution that is trying to give people what universities should I think always give them: a sense of direction and wisdom for their lives with the help of culture.
Here’s a nice and short video about the shop:
And this is the link to the shop’s homepage.