We were assigned by Microsoft to combine Red Bull’s extreme sports video material and high quality images shot with Lumia products to promote the devices’ advanced camera features.
Microsoft and Red Bull provided us with some great video and picture material. Our task was to repurpose and edit the material to a story, which would highlight the characteristics of both companies.
By examining different options with the clients, we found the right settings for a sustainable collaboration in producing videos based on existing material. The audiences have liked it and there will be more to come in the future!